Services
Services

Social Media Management,
Posts that make people hungry, not bored.

I run your Instagram, Facebook, and TikTok like the kitchen is actually there: real dishes, real faces, real stories. I plan, shoot, write, schedule, and reply, so your feed looks like the place people love and your phone is not glued to your hand.

Request a quote How it works
What it is

Social Media Management

Social media for a restaurant is not a stock photo and a quote. It is the steam off a fresh plate, the cook who has been there fifteen years, the new dish on Friday, the line out the door on a Sunday. I manage the whole thing: a monthly plan, on-site or studio shoots, captions in your voice, scheduling, and the part most places drop, replying to comments and messages like a human. I track what brings people in, not just what gets likes.

A delicate plated nest dish on a dark wood stand
What falls under it
  • Content planning and calendar

    A monthly plan tied to your menu changes, specials, and the days you need to fill.

  • Photo and short-form video

    Dishes, kitchen, room, and team shot to look as good as they taste.

  • Caption and copywriting

    Captions in your voice, not generic restaurant filler.

  • Scheduling and posting

    Consistent posting across Instagram, Facebook, and TikTok so the feed never goes quiet.

  • Community management

    Replies to comments and DMs, the part that turns a follower into a regular.

  • Reels and TikTok production

    Short video built for how people actually find restaurants now.

  • Monthly reporting

    A plain report on reach, growth, and what is driving real foot traffic.

Deliverables

What is included in every engagement.

Monthly content calendar tied to your specials and seasons

A set number of posts and stories per month, agreed up front

Photo and short-form video captured on a regular shoot cadence

Captions written in your brand voice

Scheduling across your active platforms

Comment and direct message replies

Monthly performance report in plain language

Wilfred is here to help.

Wilfred is our AI assistant, trained on Jade Rabbit Digital's services, approach, and the food and hospitality world. Ask him anything about how we work, what a service costs, or whether a given tactic makes sense for your brand.

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The Jade Rabbit difference

Food-industry expertise, built into everything.

Wilfred can answer common guest questions on your behalf and pass real leads and inquiries straight to you, so your social channels capture interest even when the kitchen is slammed.

Process How it works

Our process, step by step.

No surprises. Here is exactly how we run a Social engagement.

  1. Learn your voice

    I spend time on what makes your place yours: the dishes you are proud of, the way you talk to guests, the things you will never put on the menu. That becomes the voice every post is written in.

  2. Plan the month

    I build a calendar around your real events: a seasonal menu drop, a slow Tuesday I want to help fill, a festival, a new hire worth introducing. Nothing is filler.

  3. Shoot and write

    I capture the food and the room on a regular cadence, then write captions that sound like you. You approve before anything goes live.

  4. Post and reply

    I schedule everything and stay on the comments and messages. Questions get answered, regulars get noticed, and the bad day gets handled with care.

  5. Report and adjust

    Each month I show you what worked and what did not, then I shift the plan. I chase covers and orders, not vanity numbers.

What you receive

Deliverables for every Social engagement.

  • Monthly content calendar
  • Agreed monthly volume of posts, stories, and reels
  • Edited photo and video library you keep
  • Captions and copy for every post
  • Monthly performance report
Pricing
Request a quote

Exact pricing depends on scope, brand, and timeline. Every engagement starts with a conversation to define what you actually need.

Get your feed handled
Common questions

Frequently asked.

Yes. A regular shoot cadence is part of social management. For larger campaigns or a full menu shoot, my Photo and Video Content Creation service goes deeper.

We agree on a volume up front based on your goals and budget, then I hold to it. I would rather post fewer strong pieces than flood the feed with weak ones.

Yes, and I think it matters more than the posts. I reply in your voice and flag anything that needs you personally, like a complaint or a private event request.

No. You see and approve the plan and the content before it goes live. Nothing surprises you on your own feed.

Ready to start

Ready to get started?

Tell us about your brand and what is not working. We will get back to you within one business day.

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